SUCCESS STORIES
Built on long-term relationships
Over the years we’ve retained clients from 5 years up to 20 years. Our core team has worked together anywhere from a decade to over two decades.
Here are just a few examples of what we've done and for whom.
1. Business Development Bank of Canada
We have worked with the BDC Venture IT Fund to help their portfolio of startup companies across Canada with key messaging, story development and funding press releases. We have represented their startups in analytics, database security, social media, e-commerce and other industries and have secured high profile placements in local, national and US tech press.
For BDC Corporate, we provided support on major initiatives including their Young Entrepreneur $100,000 Award, BDC Small Business Week, Chief Economist media tour and various content creation including infographics and an influencer campaign activating mom entrepreneurs and small business owners.
“Cross Border provided us terrific coaching around marketing, messaging, and PR strategy. Elena is extremely personable and empathic, and is able to understand very complex businesses and business models. ”
2. Dongbu Electronics
A client whose Korean parent company is worth $11 billion, we launched this semiconductor foundry when they first entered Silicon Valley. They were a client for 14 years.
“In the last 10 years, our partnership with Cross Border Communications has been extremely valuable to us. If you seek an agency that will be a significant key player in your company’s growth and marketing efforts, Cross Border is definitely the group to work with.”
3. Quickmobile
Quickmobile develops event meeting apps for 25 of the Fortune 100 and numerous Fortune 1000 companies. For 5 years, we worked with the CEO on thought leadership articles and media interviews, a customer reference program, analyst relations, awards program and product launches. Local awards we have applied for on their behalf resulted in Quickmobile being named Top 20 Most Innovative Canadian Companies, BCTIA Emerging Company of the Year and #1 on the Deloitte Fast 50.
“We originally thought we might be working with them for 6 months to help us get off the ground, but it soon became apparent that Elena and her team were making a tremendous impact. I am amazed by their ability to tell our story in such a compelling way. Elena and her team really know how to guide and continually challenge us to uncover our stories and tell them in a way that the influencers love. If you are presented with the opportunity to work with Cross Border – grab it!”
4. Rand Worldwide
A long-term client of 20 years based in Maryland, Rand is one of the largest Autodesk partners and provides technology and services to engineering and design firms. Our scope includes messaging, press releases, case studies, byline articles, video content, social media, tradeshow support and more for multiple divisions of the company.
“Elena and her team have been incredible. We’ve had tremendous success. She is super smart and strategic and practical. Her knowledge about publicity, media relations and social media is amazing. I wouldn’t hesitate to recommend her for any company.”
5. Mintent Software
Mintent is an enterprise level content marketing platform. In just two months, we helped re-name the company, developed the tagline and brand design, helped with PPC and SEO strategies and created the messaging and content for their new website. Our team established marketing strategy and processes and prepared ebooks, press releases, landing pages, blogposts, and infographics. We also launched influencer campaigns with content marketers at several events in the US that resulted in joint lead generation webinars with these influencers.
“I’ve now worked with Cross Border at three of my companies. Whether you’re a start-up or a growing technology company, you need to partner with Cross Border - they’ll quickly become an integral part of your marketing team’s success. ”
Still want more? Check out 40+ recommendations from CEO's, venture capitalists and media we have worked with on Elena's LinkedIn profile.